If you follow us on social media or are attending OH SHRM Conference this week, you may have noticed an increase in rainbow unicorn-related marketing. Did it make you stop to wonder why on earth we’re doing something so drastically different from our normal marketing? The simple answer: it’s all to grab your attention.
But answers are rarely ever simple, are they?
Imagine a world where different generations truly understand one another. A world where rainbow unicorns run rampant, and maybe if you imagine hard enough a world where MTV still plays music. For five brief minutes at DisruptHR that was the world I encouraged the crowd to believe.
You’re not in sales, right? You don’t want to make cold calls or knock on doors. You also aren’t in marketing – who wants that hassle – plus as a HR or payroll person, you know how they’re paid. You chose HR and payroll because it’s what fit with your personality – but like it or not, you still have sales and marketing responsibilities. Each time you talk with someone who has shown interest in your organization you’re given a chance to further your organization’s reputation and understanding in the marketplace.
As LinkedIn and Facebook do an amazing job of telling the world, today is my 43rd birthday. That makes today special for me as I’m thankful for birthdays. Life is precious and God has blessed me with amazing parents who love me, supportive brothers (Tony and Andy), the best sister (Terese) a guy could ask for, a beautiful and loving wife, two great kids (wish they would quit growing up so fast), a loving home, great neighbors and friends, and the list goes on.
The death of a personal hero or someone you admire can sometimes hit you harder than you expect. While you may have never actually met them, the impact they had on your life is immense and sometimes not reflected on until they’re gone. One of my personal icons, Arnold Palmer, passed away earlier this week. Over the last several days I’ve been thinking about his extraordinary life and how he influenced who I am and want to be.
As many of you know, I love golf and toyed with the idea of trying to go pro myself in my earlier days. Palmer was a natural role model. Not only was he one of the best golfers ever, but also he was a guy who genuinely cared about people – all people. Jack Nicklaus often tells a story about how during a tournament Palmer was giving Nicklaus helpful tips while competing against him! That’s right Palmer, was in essence, helping his competitor beat him.
Feb 16 - Happy, happy, happy birthday to @lauraanne_thomas, our contract marketing aficionado!